---
title: "How to check whether ChatGPT recommends your business"
description: "A simple, honest way to see how AI assistants describe and recommend your company today — no tools required, in about ten minutes."
lang: en
canonical: https://upgradepro.eu/blog/check-ai-recommends-you
published: 2026-07-11
tags: ["AI visibility", "how-to", "measurement"]
---

# How to check whether ChatGPT recommends your business

> A simple, honest way to see how AI assistants describe and recommend your company today — no tools required, in about ten minutes.

Before you invest in being recommended by AI, it is worth seeing where you stand today. You can do a rough version yourself in about ten minutes. It won't be a full measurement, but it will tell you whether you have a problem worth solving.

## Step 1: write down the questions a buyer would actually ask

Not "tell me about [your company]" — that is a vanity search. Write the questions a *potential customer* would ask before they know you exist. For example:

- "Who are the best [what you do] in [your city or region]?"
- "Which company should I hire to [the outcome you deliver]?"
- "Recommend a [your category] for [type of client]."

Aim for five or six. These are the moments where a recommendation actually happens.

## Step 2: ask each assistant, fresh

Open ChatGPT, Gemini, Perplexity, Copilot and Claude. Use a fresh chat with no memory of you, so the answer reflects what the model genuinely associates with your category — not your own history with the tool. Ask each of your questions and read the answer carefully.

## Step 3: record three things

For every answer, note:

1. **Were you mentioned at all?**
2. **If so, were you described accurately** — right focus, right location, right strengths?
3. **Who was named instead of, or above, you?**

Keep it in a simple table. The competitors that keep appearing are the ones the models currently trust more than you. That is useful to know.

## Step 4: read it honestly

Three outcomes are common:

- **You are absent.** The conversation is happening without you. This is the most common result for good businesses that never worked on it — and the most fixable.
- **You appear but described wrongly.** The model knows you exist but has the wrong facts. Often the fastest thing to improve.
- **You appear, described well.** Good. Now the job is to hold that position as the models change.

## The honest limits of the DIY version

Doing this once, by hand, is a snapshot — not a measurement. Answers vary between sessions, regions and phrasings, so a single run can mislead. Real measurement means asking a fixed set of questions repeatedly, across engines and over time, and comparing before and after a change. That is what we do for clients, and we publish no number we can't show you.

Want the rigorous version, or help fixing what you found? [Start a conversation](/contact) — or try our guided [self-check](/diagnosis) to see how ready your presence is.